Whitney Wolfe is lighting the way for entrepreneurs in technology. Specifically, she is casting a light on what it means to be a female in the technology arena. In the dating industry there are not a lot of females that are the head of their own companies. There are even fewer women that are in charge when it comes to the dating app industry. This is an area that has been predominantly dominated by white men.
Whitney Wolfe has seen fit for an alternative to what was the norm. She figured that it would be impossible to really shake up the industry and do something different if all the people in charge looked the same. As a woman, she wanted to change the dating app industry, but she also wanted to change the social media industry as a whole. That is why her dating app, Bumble, is more than just another dating app.
This is the type of application that has been designed to give people access to a world outside of what day may have ever known before. The first Bumble phase was the dating app. She would move on and also create Bumble BFF for friends. This would allow her to gain a greater perspective on helping those that were not interested in dating right now. Everyone uses social media is not interested in hooking up with someone else. Whitney Wolfe realizes this, and she wanted to make it easier for those that were trying to make friends without pushing them into the possibility of relationships.
The dating app industry is booming, but Whitney Wolfe realized that there was a chance to do more than simply match up a bunch of singles. She also wanted to give users in the world of Bumble that focused on interacting online to connect with those that may have common ground and find people just wanted to hang out and build friendships. This is excellent for people that may be moving to new cities and may be in need of a friend or two to socialize with as they adjust with work.
Read more about Whitney Wolfe: https://www.kitandace.com/us/en/the-ante/peak-performers/whitney-wolfe-bumble-austin-tx/